Insights

  • Accessible & Inclusive Museums—How Small Measures Add Up

    Scalable, incremental efforts can form the basis for widespread inclusion. In this article, we explore the ways museums are using accessibility resources to include the widest possible audiences, and merging traditional efforts with language access.

  • How Translating Colors Across Cultures Can Help You Make a Positive Impact

    On a website, color directs the eye, conveys messages, and invokes emotion. However, the meanings attributed to colors vary from culture to culture, and a single color may have very different meanings around the world.

  • English to Spanish Translation—Learn Which Spanish Is Best for Your Audience

    The Spanish language has different variants that can make it difficult to determine which is best for your audience. In this article, we shed some light on the different forms of Spanish.

  • Why Subject-Matter Expertise Leads to Better Outcomes in Translation

    Translation, at its core, is a means of transmitting knowledge and facilitating communication. When dealing with complex or technical subject […]

  • Reaching Diverse Audiences is Key to Branding Success—Start with Translation

    Developing creative content, marketing messaging, and communication materials in other languages can be daunting. In this article, we examine the value of translation and localization when adapting your brand for multilingual, multicultural audiences.

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