Insights

  • Why Subject-Matter Expertise Leads to Better Outcomes in Translation

    Translation, at its core, is a means of transmitting knowledge and facilitating communication. When dealing with complex or technical subject […]

  • Reaching Diverse Audiences is Key to Branding Success—Start with Translation

    Developing creative content, marketing messaging, and communication materials in other languages can be daunting. In this article, we examine the value of translation and localization when adapting your brand for multilingual, multicultural audiences.

  • How Translation Helps Museums Promote Intergenerational Learning

    Museums everywhere embrace their role as educator, with many making it part of their mission to inspire and excite learners of all ages. In this article, we explore the ways museums can create the tools and resources that facilitate learning—across generations and languages.

  • Top 3 Competitive Advantages of Website Localization

    As society becomes increasingly more diverse, whether to translate your digital presence merits hard consideration. Is translation a good investment? What are the advantages? Does website localization really increase traffic?

  • How to Judge Translation Quality

    Judging the quality of a translation is hard. If you don't speak the language, how can you know if a translation is accurate? Use these tips to better evaluate the quality of translation projects.

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